Outdoors - Recreation and Sports

How YETI Coolers Became an American Legend

YETI was founded on a simple idea: build a better cooler.

Deborah Clarke
Oct 29, 2022
2 min read
YETI Rambler Mug | Fall Hike in the Woods | Photo by FavReviews.com

In 2006, two brothers had a crazy idea. They wanted to make a better cooler.

A cooler that would keep ice for days, not hours.

A cooler that could withstand being run over by a truck.

A cooler that would become an icon of the outdoors.

Today, that cooler is known as the YETI and it has taken the country by storm.

But are YETI coolers worth the hype? Let's take a look.

The Origin of YETI Coolers

YETI was founded on a simple idea: build a better cooler.

The company's founders, Roy and Ryan Seiders, were fed up with flimsy coolers that didn't live up to their promises. So they set out to create a cooler that was durable, reliable, and built to last.

Ten years and countless prototypes later, the first YETI coolers hit store shelves—and they were an instant hit.

So what is it about YETI coolers that has made them so popular? For starters, they're incredibly well-made. YETI coolers are constructed from rotomolded polyethylene, which makes them virtually indestructible.

They're also insulated with three inches of pressure-injected polyurethane foam, which keeps ice frozen for days on end—even in the hottest weather conditions.

Plus, they come equipped with features like bear-resistant latches and non-slip feet, which make them perfect for camping and other outdoor activities.

Are YETI Coolers Worth the Price?

YETI coolers are certainly not cheap—but then again, you get what you pay for.

If you're looking for a high-quality cooler that will hold up to anything you throw at it, then a YETI is definitely worth the investment.

However, if you're just looking for something to keep your drinks cold for a few hours, then there are more affordable options available.

No Denying YETI Coolers are Some of the Best on the Market

At the end of the day, only you can decide if a YETI cooler is right for you. However, there's no denying that these coolers are some of the best on the market—which is why they've become such an iconic part of the American landscape.

If you're looking for a top-of-the-line product that will give you years of use, then investing in a YETI is definitely worth your hard-earned money.

Looking for gifts your family and friends will love this year?  Think about a YETI soft cooler or one of their infamous YETI koozies.

You may be interested in our YETI Shopping Guide ... or The Best YETI gifts for Dogs and Their Owners.  Click the buttons below and Happy Shopping!

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